Sunderland x Elvis Hummel Away Shirt 2026-27 - Long Sleeve with Masuaku 26 printing

Gear up for a blistering season with Sunderland's 2026-27 Away kit from hummel. The kit's design draws on the new collaboration between Sunderland AFC and the Elvis Presley Estate, reflected in fans' longtime use of 'Can't Help Falling in Love' as their matchday anthem since the late Seventies. Inspired by the origins of Elvis's career, the kit features the iconic pink and black colourway associated with his breakthrough years on the Louisiana Hayride. A subtle embossed pattern, drawn from 1950s design motifs with repeated SAFC detailing throughout, nods to the era that launched Elvis to global stardom. 'Can't help falling in love with you' text features on the inner neck tape, recalling every full-throated rendition Sunderland fans have ever belted out in anticipation of a match. A single-button placket and collar provide a classic silhouette and twin-needle stitching at the hem and sleeve cuffs ensure longevity and comfort.