Proud Partner of
At rebel, we're proud to be an Official Partner of the AFL, AFLW, and the naming rights partner of the rebel VFLW.
We understand how Aussies feel about their footy. From supporting grassroots to empowering athletes at the top level, we’re passionate and committed about supporting Australians living healthy, active lives.
And when it comes to Aussie Rules gear, rebel has it all: boots, training gear, fan gear and more. Rebel truly is the 'Home of Football' in Australia.
We're also passionate about growing participation of women in sport, and we’re proud to be a Foundation Partner of the AFL Women’s competition since its inaugural 2017 season. Plus, rebel is also the naming rights Partner of the rebel VFLW, supporting the rising stars that are making a name for themselves.
Get involved
AFL Kick to Win
As part of rebel's sponsorship of the AFL, we activate ON the FIELD at one game per round of the regular season. Each week, Kick to Win gives up to 16 kids (aged between 6-12yrs old), the opportunity to go on the field, and kick a mini
Sherrin football into a rebel pool. If it goes in, the child wins a $500 rebel gift card. Register your interest in this activation here. Winners will be contacted directly by rebel. Please note, you must be a rebel Active member to enter.
Reboot your Boots
To communities in need
Reboot your pre-loved footy boots (in good condition) to communities in need. Simply bring them to the Rundle Mall, SA boot donation activation during Gather Round from the 4-7th April and you'll go in the draw to win 2 x 2024 Toyota AFL Grand Final tickets, plus travel.
AFL Authorised GF Promotion: GFAFL24/32
Libby Birch
rebel Ambassador
Our very own rebel ambassador, Libby Birch, is a dynamic force in the AFLW with 2x premierships and 2x All-Australian selections to her name. The star defender kicked-off her AFLW career with the Western Bulldogs, and then headed to the Melbourne Demons before signing on with North Melbourne for the upcoming 2024 season. Off the field, Libby is a qualified physiotherapist and is an AFL sports commentator.
Fun fact: Before she was a superstar AFLW player, Libby was captain of the Victorian Netball team. What can't she do!?
